Unlike the last three Bordeaux en primeur campaigns, the anticipation is high for the 2014 vintage, and early reports are giving us every reason to believe that this will be one to make the world sit up and take notice. Though the 2014 vintage hasn’t reached the acclaim of the recent greats, 2005, 2009 and 2010, it is drawing comparisons to the easy-drinking charm of 2001, the classic and precise style of 2004 and yet with a surprising amount of density to rival that of 2005.
The overwhelming feedback from those who have already tasted this vintage is that the quality is very good, easily the best it’s been since 2010. The long, warm autumn allowed the late-ripening Cabernet Sauvignon and Cabernet Franc to flourish so the wines from the Left Bank will be the ones to watch. Furthermore, it is no secret that the two major buying currencies (GBP and US$/HK$) are looking very strong against the Euro at the moment, which should give a crucial extra incentive to potential buyers in these markets to take advantage.
Cru is one of the world’s leading fine wine retailers. We have experts working across the globe serving customers in over 40 different countries. We operate from four major hubs in London, Hong Kong, Bordeaux and Singapore, from which we offer advice and impeccable service through both traditional and digital channels. We are very focused on using technology to make the experience of fine wine buying more fun and convenient.
Cru is a specialist retailer. We source only the world’s very best wines and spirits and sell to a limited number of discerning buyers. We hold numerous events through which we showcase our wines and get to know our clients even better. We store a significant amount of wine for our clients and offer guidance on wine portfolio construction.
Cru offers an internationally acclaimed selection of red wine, white wine and Champagne. We help customers around the world buy wine from Bordeaux, Burgundy, Italy, Spain, the Loire and Rhone Valley and from the New World.
We stock extensive collections of the world’s finest wines, including Château Lafite, Château Latour, Château Margaux, Château Mouton Rothschild, Château Haut Brion, DRC and Penfolds.
Cru was formally launched in 2014, but our roots as a fine wine team go back to the early 1980s in the UK, and back to 2010 in Hong Kong.
Our Chairman is Mr Simon Farr: a hugely respected 40 year wine industry veteran who was involved in the founding and growth of two of Britain's most successful wine enterprises (Majestic and Bibendum).